+44 (0)1242 512629
Menu Close
Posted by Jo Laubscher
on Jun 18 2013

Have you future proofed your website?

With mobile search expected to overtake desktop search in volume within the next year it is essential that your website is as easy to view on a smart phone/tablet as it is on a conventional desktop PC.

With mobile search expected to overtake desktop search in volume within the next year it is essential that your website is as easy to view on a smart phone/tablet as it is on a conventional desktop PC.

Mobile searchers are picky, expectations over what a website can and should do are high. They require their ‘on the go’ user experience to be as effective and reactive as if they were sat at home in front of their PC. Nielsen reports that 57% of users say they won’t recommend a business with a poorly designed mobile site, while 40% have turned to a competitor site after a bad mobile experience.

How can you create fantastic mobile websites?
Mobile apps can work wonders for specific devices but it can be a very expensive and time consuming trying to anticipate every device and platform that will access your site and build apps to accommodate them all.

One way around the multi-platform viewing issue is to produce a website using responsive web design techniques. Responsive web design creates websites that respond to their environment and the device on which they are viewed. Sites are built using a mix of flexible grids and layouts and use CSS media queries to accommodate image size and copy flow.

With 81% of mobile searches driven by speed and convenience and three quarters of them triggering follow up actions, it really is time to ensure your website is taking advantage of this growing trend.

Contact us to find out more about responsive website and how we can help take your business to the next level.

best websites of the world