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Five Christmas branding myths debunked by Third Floor. You’re welcome. View article

19.12.19 Five Christmas branding myths debunked by Third Floor. You’re welcome.

It’s the season of goodwill so it’s only right that Third Floor plays its part. Here are our top five snippets.
Design industry predictions for 2020 View article

28.11.19 Design industry predictions for 2020

Simplicity, sophistication and intrigue feature heavily in our design industry predictions as we look to 2020.
2010s retrospective - death of the logo and birth of the brand View article

13.11.19 2010s retrospective - death of the logo and birth of the brand

This was the decade the logo died. The rulebook’s been ripped up. Brands: change your attitude, not your logo.
Is craft beer branding about to implode? View article

22.10.19 Is craft beer branding about to implode?

In the clutter of craft beer can noise, simplicity is sure to shout loudest on supermarket shelves.
The Cider Report View article

03.10.19 The Cider Report

Treating cider like fine wine!
Soulful Sustainability & the age of NOwnership View article

30.06.19 Soulful Sustainability & the age of NOwnership

Soulful Sustainability and the age of NOwnership in lifestyle brands