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COVID-19 Reflection View article

06.07.20 COVID-19 Reflection

Our approach to the 'new normal' we find ourselves in...
&SONS - Behind the Brand View article

20.04.20 &SONS - Behind the Brand

How having the freedom and guardianship of a brand allows ideas to be pushed and goals to reach new heights.
The Fear Factor View article

03.04.20 The Fear Factor

The crippling effects of fears and how to overcome them...
Spring’s just around the corner for pre-bottled water View article

03.02.20 Spring’s just around the corner for pre-bottled water

At Third Floor we believe we have the power to turn water into wine and why shouldn’t we brand water this way?
How to choose a design agency. Tips from the Third Floor. View article

22.01.20 How to choose a design agency. Tips from the Third Floor.

What to look for in a design agency? What a question.
Design industry predictions for 2020 View article

28.11.19 Design industry predictions for 2020

Simplicity, sophistication and intrigue feature heavily in our design industry predictions as we look to 2020.
2010s retrospective - death of the logo and birth of the brand View article

13.11.19 2010s retrospective - death of the logo and birth of the brand

This was the decade the logo died. The rulebook’s been ripped up. Brands: change your attitude, not your logo.
Is craft beer branding about to implode? View article

22.10.19 Is craft beer branding about to implode?

In the clutter of craft beer can noise, simplicity is sure to shout loudest on supermarket shelves.
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