Bioscientifica is a leading international provider of services to medical and scientific societies and to the pharmaceutical industry.
Bioscientifica is a leading international provider of services to medical and scientific societies and to the pharmaceutical industry and is the commercial arm of the Society for Endocrinology. They have an excellent understanding of the needs of clinicians, scientists, nurses and students, and pharmaceutical company interaction with these key customer groups.\ Brand \ Design
separation of Society for Endocrinology and Bioscientifica, new identity, set of values, mission statement, stand design
Due to the relationship with the society, our challenge was to ensure customers and members of the society understood the role of each company and how they benefited from it. We achieved this by separating the brands and giving both a clearer focus. We introduced a new identity, set of values and mission statement.
Bioscientifica now exists to support the advancement of medicine and the biological sciences. Through the redistribution of their profits they are able to support the global scientific community and the drive for better public health… purpose beyond profit. This has now given Bioscientifica the opportunity to reach new markets and other societies with a coherent and strong message.
As a service agency to the medical industry Bioscientifica raise their profile at events all over the world. Therefore, one of the first deliverables was a complete stand design for their launch at BES 2013.
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